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Bobby (Mahesh Babu) is the carefree son of KR (Raghuvaran), a wealthy Hyderabad businessman. Bhagyamati (Aarthi Agarwal) is the daughter of Yadagiri (Prakash Raj), a physically disabled gangster with a firm grip on his part of the city. The two meet at a club and fall for each other fast, and only then discover that their fathers are bitter enemies, and that an old incident between the two men cost Bhagyamati her mother. With both families against them, the lovers decide to run away together. Writer-director Sobhan sets this Romeo and Juliet-style story against Hyderabad's underworld, and pits two of the era's leading character actors, Raghuvaran and Prakash Raj, against each other as the feuding fathers. Mani Sharma composed the soundtrack, and Brahmanandam, Sunil, Ravi Babu and Posani Krishna Murali appear in supporting roles. Bobby was released in October 2002, in the early years of Mahesh Babu's career as a leading man.